About Us

About the job

Vista’s Customer Experience and Marketing organization serves, inspires and delights customers and helps others in our organization do the same. From the simplest interaction on our website to how people take in our advertising and communications, we are obsessed with delivering value. We know our customers’ needs, and we strive to exceed their expectations. Touching every element of the business, we’re here to grow and build the Vista brand, reach new audiences and offer the best possible experience for every customer.

As Associate Creative Director, Copy, you will lead copywriting strategy and execution for all middle and lower funnel marketing campaigns, helping to translate our brand tone of voice and personality into creative that generates results.

Responsibilities

  • Work closely with Creative Director, Performance Marketing to provide day-to-day direction and implement vision across middle and lower funnel marketing campaigns.
  • Partner with the ACD, Design in development of standout strategically focused concepts and marketing campaigns that generate measurable results. Together connecting the dots across channels and between business initiatives and creative opportunities.
  • Act as subject matter expert on copy for performance marketing channels, ensuring brand voice works across global markets, championing innovation, and driving a culture of testing and learning to drive optimal impact.
  • Collaborate with Go-To-Market, Marketing Channel, Merchandising and UX / UI teams to translate marketing and customer experience strategy into brand-forward, performance-oriented touchpoints across the customer journey.
  • Inspire and motivate team of XX copywriters as well as provide consistent mentorship and constructive feedback.

Requirements

At Vista, we value the experiences that individual team members add to our culture. Please don’t hesitate to apply even if you don’t meet the exact qualifications, we look forward to learning more about you!

  • 7+ years of agency or in-house with client-side experience as a plus.
  • 2-3 years of experience managing copy managers.
  • Demonstrated success in developing cross-channel marketing campaigns with international adaptations.
  • Understands and advocates for creative excellence.
  • Excellent presentation skills; Talks through work clearly and concisely.
  • Portfolio required to be considered for this role.