About Us

About the job

  • To generate media coverage of PETA’s campaigns
  • To coordinate outreach and correspondence with media representatives

Responsibilities

  • Assist with preparing and servicing news releases for PETA campaigns
  • Help develop targeted lists for issue and campaign coverage
  • Develop new pitch ideas and ways to revamp news releases and pitches in order to increase media coverage of PETA campaigns
  • Keep informed about PETA’s work and media coverage
  • Keep informed about local and national news stories and track those that are relevant to PETA’s campaigns
  • Perform any other duties assigned by the supervisor

Requirements

  • Degree in a related field or equivalent experience
  • Professional writing experience, including newspaper or magazine writing experience
  • Demonstrated thorough knowledge of animal rights issues and campaigns
  • Proven ability to deal with a variety of people in a professional manner
  • Demonstrated ability to work on multiple projects simultaneously
  • Proven ability to take initiative and follow-through
  • Demonstrated ability to make sound judgments and work independently
  • Proven exceptional written and verbal communication skills
  • Proven excellent organizational skills
  • Proven ability to work well under pressure and meet tight deadlines
  • Professional appearance and adherence to a healthy vegan lifestyle
  • Support for PETA’s philosophy and the ability to professionally advocate PETA’s positions on issues
  • Commitment to the objectives of the organization