About Us

About the job

As Director of Customer Marketing, you will spearhead our key marketing programs that support hundreds of projects within the Chainlink ecosystem. You will build and lead a cross-functional team of marketers, writers, designers, communications managers, and more. This is a career-defining opportunity to create and execute an ecosystem “marketing agency” strategy for one of the fastest-growing projects in the entire blockchain ecosystem.

Responsibilities

  • Develop an understanding of our customers’ journey to upsell, cross-sell and advocacy and shape our customer marketing strategy to support
  • Identify key customers that can act as a marketing channel through case studies, speaking opportunities, etc. and manage the resulting library of customer success stories
  • Define programs and campaigns that target customers for upselling and cross-sell opportunities
  • Partner with Product Management to understand and collect specifics on the needs of each of Chainlink’s customer personas
  • Create and execute the strategy to engage and build great marketing experiences with the growing number of 500+ ecosystem projects
  • Recruit, mentor, and manage a growing cross-functional team of marketers, writers, designers, strategists, and others
  • Deliver long-term marketing value to prioritized ecosystem members
  • Manage across internal (sales, customer success, business development) and external (projects) stakeholders to ensure clear alignment and positive relationships
  • Rally cross-functional resources (design, content, press, etc.) to deliver upon customer marketing goals
  • Create an organized system that communicates across the organization what the announcement schedule and state is
  • Continuously add value to the ecosystem through creative initiatives and programs
  • Identify and execute creative ways to support ecosystem projects

Requirements

  • Solid understanding of blockchain, with a strong passion for technology and a deep interest in constantly expanding your knowledge
  • Experience working with a global team across multiple cultures